critical essays
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John D. Rockefeller and the Oil Industry
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A 7 page paper which discusses the involvement of John D. Rockefeller in the oil industry. The paper discusses his youth as it applies to his innate business abilities, and discusses his early involvement with the oil industry. These are presented to help illustrate his role in the creation and success of Standard Oil. Bibliography lists 6 sources.
Filename: RArockfel.wps

Oil Company Patents
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This 6 page paper looks at the number of patents registered by some major oil company up until July 2000, and the number of which were actually registered in 200. The paper then goes on to investigate the available figures for research and development and income from royalties of the same oil companies. The bibliography cites 8 sources.
Filename: TEoilpat.wps

MOBILEMEDIA BANKRUPTCY AND A SWOT ANALYSIS
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This 5-page paper focuses on the 1997 Chapter 11 (bankruptcy) filing of MobileMedia Corp. The paper features a SWOT analysis to help describe how and why MobileMedia had to declare bankruptcy. Bibliography lists 3 sources.
Filename: MTmoswot.rtf

MARKETING STRATEGIES AND SOAP SUDS
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This 15-page paper examines marketing theories such as the 4 Ps and SWOT as they pertain to a specific product which is, in this case, laundry detergent. The paper defines the theories and uses them to help market the detergent. Also included is financial information about Proctor and Gamble as an example of an income statement. Bibliography lists 4 sources.
Filename: MTmarsoa.rtf

“Commodification in the leisure industry: villages”
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Three page paper. Talks about the leisure industry's many reasons for making people visit other countries. How they improve themselves time and time again. no additional sources
Filename: JLlei.rtf

Globalization and the Applicability of the Writings of Karl Marx
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A 7 page discussion of the relevance of the 'Communist Manifesto' to the present trend towards globalization. Emphasizes that political philosophies and cultures are blending due to a number of factors and that the writings of Marx and Engels are just as applicable today as they were in the past. Bibliography lists 5 sources.
Filename: PPmarxGl.wps

COMPETITIVE UPSCALE JEWLERS
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This 5-page paper compares the top jewelry/design houses -- Cartier, Bulgari, Tiffany and Harry Winston -- and discusses their histories, markets and when applicable, finances. Bibliography lists 7 sources.
Filename: MTjewlco.rtf